1,155 Stores Tracked

Beauty & Skincare Shopify Stores

Performance data, themes, and tech stacks from real beauty & skincare stores

Explore 1,155 beauty & skincare stores averaging 434 products each. Most popular theme: Debut. Average performance: 54/100.

Browse Top Beauty & Skincare Stores on Shopify

Total Stores

1,155

Category Rank

#5of 74

Avg Products

434

Avg Performance

54

Based on 859 tested stores

Performance Breakdown

PageSpeed score distribution for Beauty & Skincare stores

Good (90+): 15 (2%)
Needs Work (50-89): 533 (62%)
Poor (<50): 311 (36%)

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Category Intelligence

Popular tech stacks and trends in Beauty & Skincare

Review Platforms

  • judge.me20%
  • Yotpo13%
  • TrustPilot6%
  • Stamped4%
  • Reviews.io1%

Payment Options

  • PayPal74%
  • Zip (Quadpay)15%
  • Klarna14%
  • Afterpay9%
  • Pipe8%

Popular Themes

  • Debut9%
  • Dawn9%
  • Prestige4%
  • Sense2%
  • Refresh2%

Performance

  • Avg Performance54
  • Avg LCP2.1s
  • Stores tested1155

All Beauty & Skincare Shopify Stores

#StoreProductsLink
169,568
269,563
332,868
430,600
523,042
622,903
717,724
815,737
910,570
108,297
117,945
127,036
136,577
146,333
156,035
165,077
174,894
184,767
193,692
203,414
213,127
222,886
232,886
242,772
252,770
262,317
272,286
282,084
291,857
301,832
311,768
321,759
331,697
341,524
351,400
361,361
371,327
381,305
391,250
401,211
411,138
421,122
431,116
441,110
451,107
461,103
471,005
48990
49974
50960

Showing 150 of 1,155 stores

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About Beauty & Skincare Ecommerce

The beauty & skincare sector on Shopify includes 1,155 stores in our database, making it one of the top 5 most popular ecommerce categories. These stores average 434 products, ranging from boutique specialists to large-scale retailers.

Popular Themes for Beauty & Skincare Stores

The most popular themes in the beauty & skincare category are Debut, Dawn and Prestige. The leading theme, Debut, is used by 9% of stores in this category. Other popular choices include Sense and Refresh.

Beauty & Skincare Store Performance Benchmarks

Beauty & Skincare stores achieve an average PageSpeed performance score of 54/100. This moderate score is typical for ecommerce, with room for optimization. The average Largest Contentful Paint (LCP) is 2.1 seconds.

Best Review Platforms for Beauty & Skincare Businesses

For customer reviews, judge.me leads with 20% adoption, followed by Yotpo at 13%. For payment flexibility, PayPal is the most popular BNPL option, used by 74% of stores.

Finding Beauty & Skincare Competitors on Shopify

Use this directory to research beauty & skincare competitors. Click on any store to see detailed analysis including their theme, tech stack, and performance metrics. Compare multiple stores using our store comparison tool or explore competitor discovery to find similar stores in your niche.

Related Ecommerce Categories

Browse other popular Shopify categories: General, Fashion & Clothing, Food & Drink, Gifts & Hampers, Sports & Outdoors, or view the full category directory.

Frequently Asked Questions

How many Beauty & Skincare Shopify stores are tracked?

We track 1,155 beauty & skincare Shopify stores in our database, ranging from small boutique shops to large-scale retailers. Each store includes theme information, PageSpeed performance metrics, product/collection counts, and detailed tech stack data including review platforms, payment providers, and apps.

What is the best Shopify theme for Beauty & Skincare stores?

Based on our data, Debut is the most popular theme for beauty & skincare stores, used by 9% of stores in this category. Other popular themes include Dawn and Prestige. The best theme depends on your product catalog size, budget, and performance requirements.

What is a good PageSpeed score for Beauty & Skincare Shopify stores?

Beauty & Skincare stores in our database average 54/100 on mobile PageSpeed tests. Stores scoring 90+ are considered excellent, 50-89 need improvement, and below 50 require immediate optimization. Performance varies based on product image sizes, theme choice, number of app integrations, and optimization efforts. The average Largest Contentful Paint (LCP) for this category is 2.1 seconds.

Which review platform is best for Beauty & Skincare stores?

judge.me is the most popular review platform among beauty & skincare stores, with 20% adoption. Yotpo is also widely used at 13%. The best choice depends on your budget, expected review volume, photo review needs, and integration requirements with other tools in your stack.

How can I find Beauty & Skincare competitors on Shopify?

Use our category directory above to browse all 1,155 beauty & skincare stores. Filter by performance level, theme, or country to find relevant competitors. Click any store to see their full tech stack, theme choice, performance metrics, and historical growth data. You can also use our store comparison tool to analyze multiple competitors side-by-side, or explore the competitor finder to automatically discover stores similar to yours.

Beauty & Skincare Shopify Stores | 1155 Store Examples & Insights | CommerceRank