Supply
asianhomegourmetdirect.co.uk
Asian Home Gourmet Direct is a UK-based specialty food retailer offering authentic Asian spice pastes and cooking pastes across multiple cuisines including Chinese, Indian, Indonesian, Japanese, Korean, Singaporean, Thai, and Vietnamese. The brand positions its products as a shortcut to achieving restaurant-quality Asian cuisine at home.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
55
Collections
22
Pages
9
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
39/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Critical: PageSpeed below 50 is hurting conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#12595 / 16375
Faster than 23% of stores
Food & Drink Ranking
#1029 / 1334
Top 77% in category
Category Avg Performance
56
-9 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#628 in Food & Drink
Above average (top 35%)
77% below average
55 products vs 235 avg
Slower than 77% of Food & Drink stores
PageSpeed score: 47/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
77% below average
avg
35% below average
avg
50% below average
avg
93% below average
avg
Category Intelligence
How Supply compares to other food & drink stores
0%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
SupplyType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 35% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About Supply
Supply is a food & drink ecommerce store built on and operating in JP. The store currently offers 55 products organized across 22 collections, making it comparable in size for the food & drink category.
Theme and Design
Supply uses the Supply theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Supply achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 80/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Supply has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Supply ranks #628 out of 1794 stores we track. This places them in the top 35% of food & drink stores by product catalog size.
Last scanned
Feb 24, 2026
