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Automic | Navigation Home page update

automicgold.com

Automic Gold is a queer and indigenous-owned fine jewelry brand based in New York that creates handmade jewelry using recycled gold, platinum, and silver alongside ethically sourced or recycled natural and lab gems. The store offers a wide range of jewelry including rings, earrings, necklaces, bracelets, body jewelry, and wedding collections with a focus on sustainability and transparency.

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Performance Needs Attention

This store scores 35/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

942

Collections

45

Pages

34

Blog Posts

53

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog20/25 (Established)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 22 points below Jewellery & Watches category average (57)
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#14961 / 16375

Faster than 9% of stores

Jewellery & Watches Ranking

#708 / 758

Top 93% in category

Category Avg Performance

57

-22 below avg

Category Avg LCP

1.8s

Faster than avg

35

Performance

78

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

121ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#141 in Jewellery & Watches

Top 13% of stores

17% above average

942 products vs 802 avg

Slower than 93% of Jewellery & Watches stores

PageSpeed score: 35/100

No BNPL options

64% of Jewellery & Watches stores offer PayPal

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products942 / avg 802

17% above average

avg

Collections45 / avg 72

38% below average

avg

Pages34 / avg 28

21% above average

avg

Blog Posts53 / avg 46

15% above average

avg

Category Intelligence

How Automic | Navigation Home page update compares to other jewellery & watches stores

Insights

  • 64% of Jewellery & Watches stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 13% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

942 products45 collections34 pages53 blogs

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About Automic | Navigation Home page update

Automic | Navigation Home page update is a jewellery & watches ecommerce store built on and operating in US. The store currently offers 942 products organized across 45 collections, making it larger than average for the jewellery & watches category.

Theme and Design

Automic | Navigation Home page update uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Automic | Navigation Home page update achieves a performance score of 35/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 78/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Automic | Navigation Home page update has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal

Competitive Positioning

Within the Jewellery & Watches category, Automic | Navigation Home page update ranks #141 out of 1082 stores we track. This places them in the top 13% of jewellery & watches stores by product catalog size.

Last scanned

Feb 24, 2026

Automic | Navigation Home page update | Jewellery & Watches Store Analysis | CommerceRank