main
baija.com
BAÏJA is a French cosmetics and skincare brand offering a curated range of body care, facial care, and hygiene products including moisturizing shower foams, exfoliating treatments, body oils, hand creams, and foot care solutions. The brand emphasizes quality, sensory experiences, and home fragrance-inspired cosmetics through a loyalty program and seasonal collections.
Performance Needs Attention
This store scores 40/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
295
Collections
79
Pages
26
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 14 points below Beauty & Skincare category average (54)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#14055 / 16375
Faster than 14% of stores
Beauty & Skincare Ranking
#682 / 859
Top 79% in category
Category Avg Performance
54
-14 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.8s
Largest Contentful Paint
0.030
Cumulative Layout Shift
246ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#135 in Beauty & Skincare
Top 12% of stores
34% below average
295 products vs 445 avg
Slower than 79% of Beauty & Skincare stores
PageSpeed score: 40/100
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
34% below average
avg
27% above average
avg
21% below average
avg
94% below average
avg
Category Intelligence
How main compares to other beauty & skincare stores
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 12% by catalog size
low
Basic content (26 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Beauty & Skincare Stores
Other beauty & skincare stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About main
main is a beauty & skincare ecommerce store built on and operating in FR. The store currently offers 295 products organized across 79 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
main uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, main achieves a performance score of 40/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, main has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, main ranks #135 out of 1155 stores we track. This places them in the top 12% of beauty & skincare stores by product catalog size.
Last scanned
Feb 24, 2026
