NEW BAITMATE
baitmate.com.au
BaitMate is Australia's leading manufacturer of custom and stock bait boards for fishing, offering a range of removeable and permanent mount options, live bait tanks, and tinnie accessories. All products are 100% manufactured in Australia with quality materials.
Products
32
Collections
25
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#3449 / 16375
Faster than 79% of stores
Fishing Ranking
#20 / 90
Top 22% in category
Category Avg Performance
56
+13 above avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
0.9s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 129 Fishing stores
#85 in Fishing
Below 66% of stores
98% below average
32 products vs 2,112 avg
Faster than 78% of Fishing stores
PageSpeed score: 69/100
No BNPL options
57% of Fishing stores offer PayPal
Category Benchmarks
Compared to 129 stores in Fishing
98% below average
avg
99% below average
avg
96% below average
avg
99% below average
avg
Category Intelligence
How NEW BAITMATE compares to other fishing stores
0%
of Fishing stores use this theme
Insights
- 57% of Fishing stores offer PayPal
Theme & Design
Theme Name
TradeType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 66% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Fishing Stores
Other fishing stores with similar size
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About NEW BAITMATE
NEW BAITMATE is a fishing ecommerce store built on and operating in AU. The store currently offers 32 products organized across 25 collections, making it comparable in size for the fishing category.
Theme and Design
NEW BAITMATE uses the Trade theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, NEW BAITMATE achieves a performance score of 69/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, NEW BAITMATE has not implemented a third-party review platform. Compared to other fishing stores, 57% of fishing stores offer paypal
Competitive Positioning
Within the Fishing category, NEW BAITMATE ranks #85 out of 129 stores we track. This places them in the top 66% of fishing stores by product catalog size.
Last scanned
Feb 24, 2026
