Baseline
banjerlab.com
Banjer Lab is a Tunisian design studio that creates original artistic pieces by reimagining everyday essentials. The brand focuses on turning functional daily items into unique art objects, combining creative design with practical utility.
Products
33
Collections
6
Pages
3
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#2093 / 16375
Faster than 87% of stores
Arts & Crafts Ranking
#100 / 708
Top 14% in category
Category Avg Performance
60
+13 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#733 in Arts & Crafts
Below 73% of stores
97% below average
33 products vs 948 avg
Faster than 86% of Arts & Crafts stores
PageSpeed score: 73/100
No BNPL options
65% of Arts & Crafts stores offer PayPal
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
97% below average
avg
88% below average
avg
80% below average
avg
84% below average
avg
Category Intelligence
How Baseline compares to other arts & crafts stores
0%
of Arts & Crafts stores use this theme
Insights
- 65% of Arts & Crafts stores offer PayPal
Theme & Design
Theme Name
BaselineType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 73% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Arts & Crafts Stores
Other arts & crafts stores with similar size
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About Baseline
Baseline is a arts & crafts ecommerce store built on and operating in TN. The store currently offers 33 products organized across 6 collections, making it comparable in size for the arts & crafts category.
Theme and Design
Baseline uses the Baseline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Baseline achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Baseline has not implemented a third-party review platform. Compared to other arts & crafts stores, 65% of arts & crafts stores offer paypal
Competitive Positioning
Within the Arts & Crafts category, Baseline ranks #733 out of 1004 stores we track. This places them in the top 73% of arts & crafts stores by product catalog size.
Last scanned
Feb 24, 2026
