Dawn
bastactical.com
BE A SOLDIER is a tactical and outdoor apparel retailer specializing in functional military-inspired clothing and equipment. The store offers durable textiles and gear designed for outdoor activities, with a focus on quality design and performance-oriented fashion.
Products
46
Collections
6
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
53/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#2098 / 16375
Faster than 87% of stores
Fashion & Clothing Ranking
#415 / 2989
Top 14% in category
Category Avg Performance
57
+16 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#2891 in Fashion & Clothing
Below 65% of stores
94% below average
46 products vs 819 avg
Faster than 86% of Fashion & Clothing stores
PageSpeed score: 73/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
94% below average
avg
94% below average
avg
93% below average
avg
91% below average
avg
Category Intelligence
How Dawn compares to other fashion & clothing stores
11%
of Fashion & Clothing stores use this theme
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 65% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Dawn
Dawn is a fashion & clothing ecommerce store built on and operating in DE. The store currently offers 46 products organized across 6 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Dawn uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Dawn achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dawn has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Dawn ranks #2891 out of 4419 stores we track. This places them in the top 65% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
