Craft
bastiongallery.com
The Bastion Gallery is an Irish gift and craft retailer established in 1990, offering an eclectic curated selection of gifts, jewellery, homeware, books, and greeting cards. The store specializes in sustainably sourced, fair-trade products designed and made in Ireland, with a focus on occasion-based gifting across birthdays, weddings, engagements, and celebrations.
Products
520
Collections
26
Pages
4
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#1506 / 16375
Faster than 91% of stores
Gifts & Hampers Ranking
#75 / 868
Top 9% in category
Category Avg Performance
59
+16 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#329 in Gifts & Hampers
Above average (top 26%)
50% below average
520 products vs 1,035 avg
Faster than 91% of Gifts & Hampers stores
PageSpeed score: 75/100
No BNPL options
64% of Gifts & Hampers stores offer PayPal
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
50% below average
avg
67% below average
avg
90% below average
avg
94% below average
avg
Category Intelligence
How Craft compares to other gifts & hampers stores
4%
of Gifts & Hampers stores use this theme
Insights
- 64% of Gifts & Hampers stores offer PayPal
Theme & Design
Theme Name
CraftType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 26% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Gifts & Hampers Stores
Other gifts & hampers stores with similar size
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About Craft
Craft is a gifts & hampers ecommerce store built on and operating in ES. The store currently offers 520 products organized across 26 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Craft uses the Craft theme from the Shopify Theme Store. This theme choice is used by 4% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Craft achieves a performance score of 75/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Craft has not implemented a third-party review platform. Compared to other gifts & hampers stores, 64% of gifts & hampers stores offer paypal
Competitive Positioning
Within the Gifts & Hampers category, Craft ranks #329 out of 1277 stores we track. This places them in the top 26% of gifts & hampers stores by product catalog size.
Last scanned
Feb 24, 2026
