Debut
bat21militaria.com
Bat 21 Militaria and Surplus specializes in military collectibles and historical memorabilia spanning WW1, WW2, and the Vietnam War era, alongside army surplus clothing and field equipment. The store also offers a range of outdoor and sporting goods including air rifles, CO2 pistols, airsoft equipment, and fishing tackle with baits.
Products
855
Collections
12
Pages
4
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5407 / 16375
Faster than 67% of stores
Sports & Outdoors Ranking
#207 / 716
Top 29% in category
Category Avg Performance
56
+8 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
95ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#194 in Sports & Outdoors
Top 18% of stores
12% below average
855 products vs 976 avg
Faster than 71% of Sports & Outdoors stores
PageSpeed score: 64/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
12% below average
avg
92% below average
avg
86% below average
avg
97% below average
avg
Category Intelligence
How Debut compares to other sports & outdoors stores
6%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 18% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Debut
Debut is a sports & outdoors ecommerce store built on and operating in NO. The store currently offers 855 products organized across 12 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 6% of sports & outdoors stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Debut ranks #194 out of 1076 stores we track. This places them in the top 18% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026
