Back to Directory

Dwell

beadzy.nl

Beadzy is a Dutch jewelry retailer specializing in handmade jewelry pieces including earrings, rings, bracelets, and necklaces. The store offers free shipping on orders over €50 and operates internationally with multi-currency support.

Visit Store

Products

121

Collections

5

Pages

6

Blog Posts

6

CommerceRank Score

Overall store health assessment based on 5 key factors

D

47/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#4281 / 16375

Faster than 74% of stores

Jewelry & Accessories Ranking

#137 / 514

Top 27% in category

Category Avg Performance

57

+10 above avg

Category Avg LCP

1.9s

67

Performance

90

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#325 in Jewelry & Accessories

Above average (top 48%)

84% below average

121 products vs 770 avg

Faster than 73% of Jewelry & Accessories stores

PageSpeed score: 67/100

No BNPL options

61% of Jewelry & Accessories stores offer PayPal

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products121 / avg 770

84% below average

avg

Collections5 / avg 50

90% below average

avg

Pages6 / avg 17

65% below average

avg

Blog Posts6 / avg 26

77% below average

avg

Category Intelligence

How Dwell compares to other jewelry & accessories stores

Theme Adoption

0%

of Jewelry & Accessories stores use this theme

Insights

  • 61% of Jewelry & Accessories stores offer PayPal

Theme & Design

Theme Name

Dwell

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 48% by catalog size

Content Investment

low

Basic content (6 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

121 products5 collections6 pages6 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Dwell

Dwell is a jewelry & accessories ecommerce store built on and operating in US. The store currently offers 121 products organized across 5 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Dwell uses the Dwell theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Dwell achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Dwell has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal

Competitive Positioning

Within the Jewelry & Accessories category, Dwell ranks #325 out of 679 stores we track. This places them in the top 48% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 24, 2026

Dwell | Jewelry & Accessories Store Analysis | CommerceRank