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Beataheuman

shopify

beataheuman.com

Beata Heuman is an interior design practice and curated retailer of designer homewares and furnishings, offering original fabrics, patterns, linens, brassware, wallpaper, lighting, rugs, and paint alongside furniture and accessories. The brand is known for its creative design approach and also provides interior design services through 188 Interiors.

Homeware
Bespoke
GB / GBP
PayPal
Visit Store

Products

171

Collections

17

Pages

18

Blog Posts

15

CommerceRank Score

Overall store health assessment based on 5 key factors

C

61/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#6694 / 16375

Faster than 59% of stores

Homeware Ranking

#199 / 457

Top 44% in category

Category Avg Performance

58

+3 above avg

Category Avg LCP

2.0s

Faster than avg

61

Performance

86

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.5s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

99ms

Interaction to Next Paint

Additional Metrics

FCPgood

0.9s

First Contentful Paint

TTFBgood

352ms

Time to First Byte

SIpoor

6.4s

Speed Index

Store Audit

Actionable insights compared to 673 Homeware stores

#316 in Homeware

Above average (top 47%)

81% below average

171 products vs 898 avg

Faster than 56% of Homeware stores

PageSpeed score: 61/100

Category Benchmarks

Compared to 673 stores in Homeware

Products171 / avg 898

81% below average

avg

Collections17 / avg 78

78% below average

avg

Pages18 / avg 20

10% below average

avg

Blog Posts15 / avg 29

48% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

4 months

Since Nov 2025

Market Position

Above average catalog size

Top 47% by catalog size

Content Investment

low

Basic content (18 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

Store Timeline & History

Nov 2025

171 products17 collections18 pages15 blogs

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About Beataheuman

Beataheuman is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 171 products organized across 17 collections, making it comparable in size for the homeware category.

Theme and Design

Beataheuman uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Beataheuman achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Beataheuman has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Homeware category, Beataheuman ranks #316 out of 673 stores we track. This places them in the top 47% of homeware stores by product catalog size.

Last scanned

Feb 18, 2026

Beataheuman | Homeware Store Analysis | CommerceRank