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Craft

beautyfyxed.com

Beautyfyxed is a health and wellness retailer specializing in premium supplements and functional beverages, including thermogenic fat-burning juices, meal replacement shakes, and weight loss products from brands like Shortcutx, Bako, and Tradishot. The store positions itself as a curated marketplace for evidence-based health formulations designed to support weight management and healthy lifestyle goals.

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Products

12

Collections

13

Pages

8

Blog Posts

6

CommerceRank Score

Overall store health assessment based on 5 key factors

D

41/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack0/20 (Minimal)
theme12/15 (Popular theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#9910 / 16375

Faster than 39% of stores

Supplements Ranking

#154 / 330

Top 47% in category

Category Avg Performance

52

+3 above avg

Category Avg LCP

2.0s

55

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 463 Supplements stores

#281 in Supplements

Below 61% of stores

94% below average

12 products vs 216 avg

Faster than 53% of Supplements stores

PageSpeed score: 55/100

No BNPL options

60% of Supplements stores offer PayPal

Category Benchmarks

Compared to 463 stores in Supplements

Products12 / avg 216

94% below average

avg

Collections13 / avg 39

67% below average

avg

Pages8 / avg 36

78% below average

avg

Blog Posts6 / avg 108

94% below average

avg

Category Intelligence

How Craft compares to other supplements stores

Theme Adoption

0%

of Supplements stores use this theme

Insights

  • 60% of Supplements stores offer PayPal

Theme & Design

Theme Name

Craft

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 61% by catalog size

Content Investment

low

Basic content (8 pages)

Tech Stack Maturity

Basic stack

No review platform (42% of category uses one)No BNPL detected (68% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

12 products13 collections8 pages6 blogs

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About Craft

Craft is a supplements ecommerce store built on and operating in EE. The store currently offers 12 products organized across 13 collections, making it comparable in size for the supplements category.

Theme and Design

Craft uses the Craft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Craft achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Craft has not implemented a third-party review platform. Compared to other supplements stores, 60% of supplements stores offer paypal

Competitive Positioning

Within the Supplements category, Craft ranks #281 out of 463 stores we track. This places them in the top 61% of supplements stores by product catalog size.

Last scanned

Feb 24, 2026

Craft | Supplements Store Analysis | CommerceRank