Bikerpartsdirect
bikerpartsdirect.co.uk
Biker Parts Direct is a UK-based motorcycle retailer offering helmets (including brands like Airoh and Just1), protective clothing and boots, motorcycle parts, servicing supplies, and track day essentials. The store caters to road bikers, off-road riders, and motorsport enthusiasts with a focus on safety gear and performance components.
Products
6,254
Collections
115
Pages
8
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
71/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Automotive Ranking
#4 / 366
Top 1% in category
Category Avg Performance
58
+5 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
3.2s
Speed Index
Store Audit
Actionable insights compared to 544 Automotive stores
#18 in Automotive
Top 3% of stores
34% above average
6,254 products vs 4,659 avg
Faster than 99% of Automotive stores
PageSpeed score: 63/100
Category Benchmarks
Compared to 544 stores in Automotive
34% above average
avg
6% below average
avg
68% below average
avg
81% below average
avg
Category Intelligence
How Bikerpartsdirect compares to other automotive stores
0%
of Automotive stores use this theme
13%
of Automotive stores use Zip (Quadpay)
Insights
- 60% of Automotive stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 3% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Automotive Stores
Other automotive stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Bikerpartsdirect
Bikerpartsdirect is a automotive ecommerce store built on shopify and operating in GB. The store currently offers 6,254 products organized across 115 collections, making it larger than average for the automotive category.
Theme and Design
Bikerpartsdirect uses the Warehouse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bikerpartsdirect achieves a performance score of 63/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bikerpartsdirect has not implemented a third-party review platform and offers Klarna, Zip (Quadpay) for payment flexibility. Compared to other automotive stores, 60% of automotive stores offer paypal
Competitive Positioning
Within the Automotive category, Bikerpartsdirect ranks #18 out of 544 stores we track. This places them in the top 3% of automotive stores by product catalog size.
Last scanned
Feb 22, 2026
