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Impulse

bilesinvitational.com

Biles Invitational is an official gymnastics competition event store offering tickets, admissions, merchandise, and event information for the annual invitational gymnastics tournament. The store provides access to coaching information, event scheduling, parking details, and branded merchandise for competitors and attendees.

Visit Store

Products

7

Collections

15

Pages

3

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

41/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content9/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#11046 / 16375

Faster than 33% of stores

Sports & Fitness Ranking

#102 / 144

Top 71% in category

Category Avg Performance

58

-6 below avg

Category Avg LCP

1.7s

Faster than avg

52

Performance

96

Accessibility

92

SEO

Core Web Vitals

LCPgood

0.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 218 Sports & Fitness stores

#160 in Sports & Fitness

Below 73% of stores

99% below average

7 products vs 640 avg

Slower than 71% of Sports & Fitness stores

PageSpeed score: 52/100

No BNPL options

60% of Sports & Fitness stores offer PayPal

Category Benchmarks

Compared to 218 stores in Sports & Fitness

Products7 / avg 640

99% below average

avg

Collections15 / avg 61

75% below average

avg

Pages3 / avg 21

86% below average

avg

Blog Posts3 / avg 24

88% below average

avg

Category Intelligence

How Impulse compares to other sports & fitness stores

Theme Adoption

0%

of Sports & Fitness stores use this theme

Insights

  • 60% of Sports & Fitness stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 73% by catalog size

Content Investment

low

Basic content (3 pages)

Tech Stack Maturity

Basic stack

No review platform (22% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

7 products15 collections3 pages3 blogs

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About Impulse

Impulse is a sports & fitness ecommerce store built on and operating in US. The store currently offers 7 products organized across 15 collections, making it comparable in size for the sports & fitness category.

Theme and Design

Impulse uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Impulse achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Impulse has not implemented a third-party review platform. Compared to other sports & fitness stores, 60% of sports & fitness stores offer paypal

Competitive Positioning

Within the Sports & Fitness category, Impulse ranks #160 out of 218 stores we track. This places them in the top 73% of sports & fitness stores by product catalog size.

Last scanned

Feb 24, 2026

Impulse | Sports & Fitness Store Analysis | CommerceRank