Flow | BOLD | Nov.28.24
billyfranks.co.uk
Billy Franks is a UK-based jerky manufacturer specializing in award-winning, premium craft snacks made from grass-fed British beef, free-range turkey, and outdoor-reared pork, as well as vegan jerky options. All products are formulated as high-protein, low-sugar, and low-salt snacks, with offerings including individual jerky products, gift sets, bulk orders, and subscription services.
Products
23
Collections
20
Pages
14
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#10299 / 16375
Faster than 37% of stores
Food & Drink Ranking
#810 / 1334
Top 61% in category
Category Avg Performance
56
-2 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.4s
Largest Contentful Paint
0.000
Cumulative Layout Shift
91ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#997 in Food & Drink
Below 56% of stores
90% below average
23 products vs 235 avg
Slower than 61% of Food & Drink stores
PageSpeed score: 54/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
90% below average
avg
41% below average
avg
22% below average
avg
85% below average
avg
Category Intelligence
How Flow | BOLD | Nov.28.24 compares to other food & drink stores
0%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
FlowType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 56% by catalog size
low
Basic content (14 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
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About Flow | BOLD | Nov.28.24
Flow | BOLD | Nov.28.24 is a food & drink ecommerce store built on and operating in GB. The store currently offers 23 products organized across 20 collections, making it comparable in size for the food & drink category.
Theme and Design
Flow | BOLD | Nov.28.24 uses the Flow theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Flow | BOLD | Nov.28.24 achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Flow | BOLD | Nov.28.24 has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Flow | BOLD | Nov.28.24 ranks #997 out of 1794 stores we track. This places them in the top 56% of food & drink stores by product catalog size.
Last scanned
Feb 24, 2026
