Back to Directory

Bitetoothpastebits

shopify

bitetoothpastebits.com

Bite is a sustainable personal care brand specializing in zero-waste toothpaste tablets and oral care products sold in refillable glass containers. The store offers fluoride and fluoride-free toothpaste bits, mouthwash bits, whitening gels, deodorant, and body balms with clean, natural ingredients free from SLS and parabens.

Visit Store

Performance Needs Attention

This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

60

+2

Collections

18

Pages

49

+1

Blog Posts

152

CommerceRank Score

Overall store health assessment based on 5 key factors

F

39/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 25 points below Beauty & Cosmetics category average (56)
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15535 / 16375

Faster than 5% of stores

Beauty & Cosmetics Ranking

#376 / 403

Top 93% in category

Category Avg Performance

56

-25 below avg

Category Avg LCP

1.9s

Faster than avg

31

Performance

100

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.060

Cumulative Layout Shift

INPgood

171ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.4s

First Contentful Paint

TTFBgood

597ms

Time to First Byte

SIpoor

16.8s

Speed Index

Store Audit

Actionable insights compared to 572 Beauty & Cosmetics stores

#247 in Beauty & Cosmetics

Above average (top 43%)

81% below average

60 products vs 315 avg

Slower than 93% of Beauty & Cosmetics stores

PageSpeed score: 31/100

+2 products

Over the past month

No BNPL options

65% of Beauty & Cosmetics stores offer PayPal

Category Benchmarks

Compared to 572 stores in Beauty & Cosmetics

Products60 / avg 315

81% below average

avg

Collections18 / avg 52

65% below average

avg

Pages49 / avg 19

158% above average

avg

Blog Posts152 / avg 27

463% above average

avg

Category Intelligence

How Bitetoothpastebits compares to other beauty & cosmetics stores

Insights

  • 65% of Beauty & Cosmetics stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Added 2 products last month

Tracking History

1+ year

Since Dec 2024

Market Position

Above average catalog size

Top 43% by catalog size

Content Investment

high

Strong content (152 blogs, 49 pages)

Tech Stack Maturity

Basic stack

No review platform (32% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Emerging

International

Store Timeline & History

Mar 2025

60 products18 collections49 pages152 blogs

Mar 2025

58 products18 collections48 pages152 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Bitetoothpastebits

Bitetoothpastebits is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 60 products organized across 18 collections, making it comparable in size for the beauty & cosmetics category.

Theme and Design

Bitetoothpastebits uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bitetoothpastebits achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 100/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bitetoothpastebits has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal

Competitive Positioning

Within the Beauty & Cosmetics category, Bitetoothpastebits ranks #247 out of 572 stores we track. This places them in the top 43% of beauty & cosmetics stores by product catalog size. Over the past month, the store has grown its catalog by 2 products.

Last scanned

Feb 18, 2026

Bitetoothpastebits | Beauty & Cosmetics Store Analysis | CommerceRank