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Craft (18-Aug-2025)

blendindooroutdoor.com

Blend Indoor Outdoor is a blue and white home decor boutique offering decorative jars (ginger jars, temple jars, melon jars, tea jars), centerpieces, bowls, and other coordinated homeware accessories. The store positions itself as a classic-meets-on-trend home furnishings retailer targeting customers seeking cohesive, stylish interior decor pieces.

Visit Store

Products

153

Collections

123

Pages

25

Blog Posts

30

CommerceRank Score

Overall store health assessment based on 5 key factors

D

42/100

catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme12/15 (Popular theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

Store Audit

Actionable insights compared to 673 Homeware stores

#326 in Homeware

Above average (top 48%)

83% below average

153 products vs 898 avg

No BNPL options

66% of Homeware stores offer PayPal

Category Benchmarks

Compared to 673 stores in Homeware

Products153 / avg 898

83% below average

avg

Collections123 / avg 78

58% above average

avg

Pages25 / avg 20

25% above average

avg

Blog Posts30 / avg 29

3% above average

avg

Category Intelligence

How Craft (18-Aug-2025) compares to other homeware stores

Theme Adoption

4%

of Homeware stores use this theme

Insights

  • 66% of Homeware stores offer PayPal

Theme & Design

Theme Name

Craft

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 48% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (28% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

153 products123 collections25 pages30 blogs

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About Craft (18-Aug-2025)

Craft (18-Aug-2025) is a homeware ecommerce store built on and operating in AL. The store currently offers 153 products organized across 123 collections, making it comparable in size for the homeware category.

Theme and Design

Craft (18-Aug-2025) uses the Craft theme from the Shopify Theme Store. This theme choice is used by 4% of homeware stores.

Tech Stack

Beyond the core Shopify platform, Craft (18-Aug-2025) has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal

Competitive Positioning

Within the Homeware category, Craft (18-Aug-2025) ranks #326 out of 673 stores we track. This places them in the top 48% of homeware stores by product catalog size.

Last scanned

Feb 24, 2026

Craft (18-Aug-2025) | Homeware Store Analysis | CommerceRank