Ride
bluntsteel.com
Blunt Steel is a skater-owned small business specializing in custom metal fabrication including skateboard flat bars and rails, along with skateboard decks, accessories, apparel, and home décor items. The brand also offers custom trophy builds, motorcycle and mountain bike parts, and welded metal art pieces for action sports and lifestyle communities.
Products
64
Collections
15
Pages
8
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#4743 / 16375
Faster than 71% of stores
Sports & Outdoors Ranking
#172 / 716
Top 24% in category
Category Avg Performance
56
+10 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#615 in Sports & Outdoors
Below 57% of stores
93% below average
64 products vs 976 avg
Faster than 76% of Sports & Outdoors stores
PageSpeed score: 66/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
93% below average
avg
90% below average
avg
72% below average
avg
95% below average
avg
Category Intelligence
How Ride compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
RideType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 57% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Ride
Ride is a sports & outdoors ecommerce store built on and operating in US. The store currently offers 64 products organized across 15 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Ride uses the Ride theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Ride achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Ride has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Ride ranks #615 out of 1076 stores we track. This places them in the top 57% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026
