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Bluripp

Shopify

bluripp.com

Bluripp is a multi-brand health and wellness retailer featuring four proprietary brands: Sleepals (sleep earbuds and headphones), Pumpinose (baby nasal aspirators), Tachibiu (kids' electric toothbrushes and portable sound machines), and Visclyn (visual dental floss and earwax removers). The store focuses on innovative personal care and wellness products for sleep, oral hygiene, and health maintenance.

Visit Store

Products

13

Collections

4

Pages

9

Blog Posts

7

CommerceRank Score

Overall store health assessment based on 5 key factors

C

55/100

performance20/25 (Good)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#3162 / 16375

Faster than 81% of stores

Health & Wellness Ranking

#66 / 378

Top 17% in category

Category Avg Performance

57

+13 above avg

Category Avg LCP

1.9s

Faster than avg

70

Performance

96

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.9s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPgood

107ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 593 Health & Wellness stores

#350 in Health & Wellness

Below 59% of stores

94% below average

13 products vs 212 avg

Faster than 83% of Health & Wellness stores

PageSpeed score: 70/100

Category Benchmarks

Compared to 593 stores in Health & Wellness

Products13 / avg 212

94% below average

avg

Collections4 / avg 29

86% below average

avg

Pages9 / avg 25

64% below average

avg

Blog Posts7 / avg 52

87% below average

avg

Theme & Design

Theme Name

Spotlight

Type

Theme Store

Theme Store ID

1891

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 59% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

13 products4 collections9 pages7 blogs

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About Bluripp

Bluripp is a health & wellness ecommerce store built on Shopify and operating in US. The store currently offers 13 products organized across 4 collections, making it comparable in size for the health & wellness category.

Theme and Design

Bluripp uses the Spotlight theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bluripp achieves a performance score of 70/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bluripp has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Health & Wellness category, Bluripp ranks #350 out of 593 stores we track. This places them in the top 59% of health & wellness stores by product catalog size.

Last scanned

Feb 25, 2026

Bluripp | Health & Wellness Store Analysis | CommerceRank