Bobochoses
bobochoses.com
Bobo Choses is an online retailer offering sustainable and organic children's clothing and accessories for infants through 12-year-olds. The collection includes t-shirts, sweatshirts, dresses, outerwear, knitwear, footwear, and various accessories, with an additional women's collection.
Performance Needs Attention
This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
14,344
+2,637Collections
3,346
+28Pages
700
+28Blog Posts
1,134
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 20 points below Baby & Kids category average (56)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#14741 / 16375
Faster than 10% of stores
Baby & Kids Ranking
#362 / 402
Top 90% in category
Category Avg Performance
56
-20 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.060
Cumulative Layout Shift
181ms
Interaction to Next Paint
Additional Metrics
1.5s
First Contentful Paint
597ms
Time to First Byte
11.1s
Speed Index
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#3 in Baby & Kids
Top 1% of stores
2244% above average
14,344 products vs 612 avg
Slower than 90% of Baby & Kids stores
PageSpeed score: 36/100
-249 products
Over the past 6 months
Category Benchmarks
Compared to 575 stores in Baby & Kids
2244% above average
avg
3422% above average
avg
3584% above average
avg
3336% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-2%)
Added 2637 products last month
1+ year
Since Feb 2025
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (1134 blogs, 700 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Feb 2025
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About Bobochoses
Bobochoses is a baby & kids ecommerce store built on shopify and operating in ES. The store currently offers 14,344 products organized across 3,346 collections, making it larger than average for the baby & kids category.
Theme and Design
Bobochoses uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bobochoses achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bobochoses has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Bobochoses ranks #3 out of 575 stores we track. This places them in the top 1% of baby & kids stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 249 products.
Last scanned
Feb 18, 2026
