Boggbag
boggbag.com
Bogg Bag specializes in durable, washable tote bags and accessories designed for beach trips and everyday adventures. Their signature patented tote comes in multiple sizes (Original, Baby, and Bitty) with color options and complementary accessories, featuring distinctive features like leak-proof bottoms and tip-resistant construction.
Performance Needs Attention
This store scores 29/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,090
+26Collections
364
+18Pages
50
Blog Posts
24
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 28 points below Jewelry & Accessories category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15688 / 16375
Faster than 4% of stores
Jewelry & Accessories Ranking
#500 / 514
Top 97% in category
Category Avg Performance
57
-28 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.010
Cumulative Layout Shift
200ms
Interaction to Next Paint
Additional Metrics
1.3s
First Contentful Paint
573ms
Time to First Byte
15.8s
Speed Index
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#59 in Jewelry & Accessories
Top 9% of stores
42% above average
1,090 products vs 770 avg
Slower than 97% of Jewelry & Accessories stores
PageSpeed score: 29/100
+8 products
Over the past 6 months
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
42% above average
avg
628% above average
avg
194% above average
avg
8% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Added 26 products last month
1+ year
Since Feb 2025
Top 10% largest catalog
Top 9% by catalog size
high
Strong content (24 blogs, 50 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Feb 2025
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About Boggbag
Boggbag is a jewelry & accessories ecommerce store built on shopify and operating in US. The store currently offers 1,090 products organized across 364 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Boggbag uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Boggbag achieves a performance score of 29/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 77/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Boggbag uses Yotpo for customer reviews and offers PayPal, Afterpay for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Boggbag ranks #59 out of 679 stores we track. This places them in the top 9% of jewelry & accessories stores by product catalog size. Over the past 6 months, the store has grown its catalog by 8 products.
Last scanned
Feb 18, 2026
