Bonniemagpie
bonniemagpie.com
Bonnie Magpie is a handcrafted jewellery boutique creating bold, statement pieces primarily in silver and semi-precious stones. The store offers one-of-a-kind designs targeted at independent women, including collections such as Agnes, Sweet Like Honey, and Everyday Essentials, with a portion of proceeds supporting non-profit organizations.
Products
57
Collections
25
Pages
15
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#9331 / 16375
Faster than 43% of stores
Jewellery & Watches Ranking
#445 / 758
Top 59% in category
Category Avg Performance
57
-1 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
8.1s
Speed Index
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#802 in Jewellery & Watches
Below 74% of stores
93% below average
57 products vs 802 avg
Slower than 59% of Jewellery & Watches stores
PageSpeed score: 56/100
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
93% below average
avg
65% below average
avg
46% below average
avg
87% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 74% by catalog size
low
Basic content (15 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Bonniemagpie
Bonniemagpie is a jewellery & watches ecommerce store built on shopify and operating in DE. The store currently offers 57 products organized across 25 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Bonniemagpie uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bonniemagpie achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bonniemagpie has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Bonniemagpie ranks #802 out of 1082 stores we track. This places them in the top 74% of jewellery & watches stores by product catalog size.
Last scanned
Feb 19, 2026
