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District

boomusaapparel.com

BOOM USA Apparel is an online fashion retailer specializing in bold, alternative streetwear and counter-culture clothing. Their product range includes graphic tees, sweatshirts, leggings, boots, sneakers, accessories, and seasonal collections, marketed with an edgy, fashionably dangerous brand positioning.

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Performance Needs Attention

This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

1,057

Collections

20

Pages

2

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 21 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#14805 / 16375

Faster than 10% of stores

Fashion & Clothing Ranking

#2693 / 2989

Top 90% in category

Category Avg Performance

57

-21 below avg

Category Avg LCP

1.9s

36

Performance

82

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#589 in Fashion & Clothing

Top 13% of stores

29% above average

1,057 products vs 819 avg

Slower than 90% of Fashion & Clothing stores

PageSpeed score: 36/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products1,057 / avg 819

29% above average

avg

Collections20 / avg 93

78% below average

avg

Pages2 / avg 41

95% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Category Intelligence

How District compares to other fashion & clothing stores

Theme Adoption

0%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

District

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 13% by catalog size

Content Investment

low

Basic content (2 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

1,057 products20 collections2 pages3 blogs

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About District

District is a fashion & clothing ecommerce store built on and operating in CA. The store currently offers 1,057 products organized across 20 collections, making it larger than average for the fashion & clothing category.

Theme and Design

District uses the District theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, District achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, District has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, District ranks #589 out of 4419 stores we track. This places them in the top 13% of fashion & clothing stores by product catalog size.

Last scanned

Feb 24, 2026

District | Fashion & Clothing Store Analysis | CommerceRank