District
boomusaapparel.com
BOOM USA Apparel is an online fashion retailer specializing in bold, alternative streetwear and counter-culture clothing. Their product range includes graphic tees, sweatshirts, leggings, boots, sneakers, accessories, and seasonal collections, marketed with an edgy, fashionably dangerous brand positioning.
Performance Needs Attention
This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,057
Collections
20
Pages
2
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 21 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#14805 / 16375
Faster than 10% of stores
Fashion & Clothing Ranking
#2693 / 2989
Top 90% in category
Category Avg Performance
57
-21 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#589 in Fashion & Clothing
Top 13% of stores
29% above average
1,057 products vs 819 avg
Slower than 90% of Fashion & Clothing stores
PageSpeed score: 36/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
29% above average
avg
78% below average
avg
95% below average
avg
91% below average
avg
Category Intelligence
How District compares to other fashion & clothing stores
0%
of Fashion & Clothing stores use this theme
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
DistrictType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 13% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About District
District is a fashion & clothing ecommerce store built on and operating in CA. The store currently offers 1,057 products organized across 20 collections, making it larger than average for the fashion & clothing category.
Theme and Design
District uses the District theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, District achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, District has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, District ranks #589 out of 4419 stores we track. This places them in the top 13% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
