Back to Directory

Bootrugs

Shopify

bootrugs.com

Boot Rugs offers handcrafted boot covers and fashion accessories featuring handwoven fabrics, tapestries, leather fringe, and authentic hides. The store also carries a curated selection of scarves, skirts, and bags designed as complementary accessories for boots and personal style.

Visit Store

Products

32

Collections

6

Pages

5

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack20/20 (Complete)
theme12/15 (Popular theme)
content9/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#8605 / 16375

Faster than 47% of stores

Jewelry & Accessories Ranking

#277 / 514

Top 54% in category

Category Avg Performance

57

+1 above avg

Category Avg LCP

1.9s

58

Performance

87

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#522 in Jewelry & Accessories

Below 77% of stores

96% below average

32 products vs 770 avg

Slower than 54% of Jewelry & Accessories stores

PageSpeed score: 58/100

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products32 / avg 770

96% below average

avg

Collections6 / avg 50

88% below average

avg

Pages5 / avg 17

71% below average

avg

Blog Posts2 / avg 26

92% below average

avg

Theme & Design

Theme Name

Brooklyn

Type

Theme Store

Theme Store ID

730

Tech Stack

Platform

Shopify

Reviews Platform

Yotpo

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Smaller catalog (bottom 25%)

Top 77% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Developing

InternationalLegacy Theme

Store Timeline & History

Feb 2026

32 products6 collections5 pages2 blogs

Similar Jewelry & Accessories Stores

Other jewelry & accessories stores with similar size

Is this your competitor?

Get a free audit and see how you compare

Compare

About Bootrugs

Bootrugs is a jewelry & accessories ecommerce store built on Shopify and operating in PT. The store currently offers 32 products organized across 6 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Bootrugs uses the Brooklyn theme from the Shopify Theme Store. This theme choice is used by 3% of jewelry & accessories stores.

Performance Analysis

Based on Google PageSpeed Insights, Bootrugs achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bootrugs uses Yotpo for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewelry & Accessories category, Bootrugs ranks #522 out of 679 stores we track. This places them in the top 77% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 25, 2026

Bootrugs | Jewelry & Accessories Store Analysis | CommerceRank