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Borali

Shopify

borali.fr

Borali is a French fashion and jewelry brand established in 2019 that specializes in street heritage-inspired clothing including tops, bottoms, and accessories, alongside jewelry pieces like necklaces and bracelets. The brand's aesthetic reflects a contemporary street heritage philosophy in both apparel and accessories.

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Products

114

Collections

14

Pages

7

Blog Posts

23

CommerceRank Score

Overall store health assessment based on 5 key factors

C

64/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#6205 / 16375

Faster than 62% of stores

Fashion & Clothing Ranking

#1191 / 2989

Top 40% in category

Category Avg Performance

57

+6 above avg

Category Avg LCP

1.9s

63

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#2184 in Fashion & Clothing

Above average (top 49%)

86% below average

114 products vs 819 avg

Faster than 60% of Fashion & Clothing stores

PageSpeed score: 63/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products114 / avg 819

86% below average

avg

Collections14 / avg 93

85% below average

avg

Pages7 / avg 41

83% below average

avg

Blog Posts23 / avg 32

28% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 49% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

114 products14 collections7 pages23 blogs

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About Borali

Borali is a fashion & clothing ecommerce store built on Shopify and operating in FR. The store currently offers 114 products organized across 14 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Borali uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, Borali achieves a performance score of 63/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Borali has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Borali ranks #2184 out of 4419 stores we track. This places them in the top 49% of fashion & clothing stores by product catalog size.

Last scanned

Feb 25, 2026

Borali | Fashion & Clothing Store Analysis | CommerceRank