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Bornflash

Shopify

bornflash.com

BornFlash is a handmade luxury women's accessories brand founded by designer Miya Rastogi. The store specializes in crafted accessories with a focus on unique, artisanal designs for customers who want to stand out.

Visit Store

Products

434

Collections

23

Pages

11

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

49/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#9762 / 16375

Faster than 40% of stores

Jewelry & Accessories Ranking

#313 / 514

Top 61% in category

Category Avg Performance

57

-2 below avg

Category Avg LCP

1.9s

55

Performance

95

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#150 in Jewelry & Accessories

Top 22% of stores

44% below average

434 products vs 770 avg

Slower than 61% of Jewelry & Accessories stores

PageSpeed score: 55/100

No BNPL options

61% of Jewelry & Accessories stores offer PayPal

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products434 / avg 770

44% below average

avg

Collections23 / avg 50

54% below average

avg

Pages11 / avg 17

35% below average

avg

Blog Posts2 / avg 26

92% below average

avg

Category Intelligence

How Bornflash compares to other jewelry & accessories stores

Theme Adoption

0%

of Jewelry & Accessories stores use this theme

Insights

  • 61% of Jewelry & Accessories stores offer PayPal

Theme & Design

Theme Name

Spotlight

Type

Theme Store

Theme Store ID

1891

Tech Stack

Platform

Shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 22% by catalog size

Content Investment

low

Basic content (11 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

434 products23 collections11 pages2 blogs

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About Bornflash

Bornflash is a jewelry & accessories ecommerce store built on Shopify and operating in FR. The store currently offers 434 products organized across 23 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Bornflash uses the Spotlight theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bornflash achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bornflash has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal

Competitive Positioning

Within the Jewelry & Accessories category, Bornflash ranks #150 out of 679 stores we track. This places them in the top 22% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 25, 2026

Bornflash | Jewelry & Accessories Store Analysis | CommerceRank