Back to Directory

Braveface

Shopify

braveface.com

BraveFace is a herbal supplements retailer offering natural remedies designed to support stress relief, sleep quality, and cognitive wellness. The brand provides science-backed formulations for both adults and children, with personalized guidance from in-house naturopaths and customizable bundle options.

Supplements
Debut
NZ / NZD
Yotpo
Pipe +2
Visit Store

Performance Needs Attention

This store scores 43/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

14

Collections

8

Pages

22

Blog Posts

45

CommerceRank Score

Overall store health assessment based on 5 key factors

C

58/100

performance5/25 (Poor)
catalog5/25 (Minimal)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Critical: PageSpeed below 50 is hurting conversions
  • Expand product catalog to improve store authority

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#13560 / 16375

Faster than 17% of stores

Supplements Ranking

#233 / 330

Top 71% in category

Category Avg Performance

52

-9 below avg

Category Avg LCP

2.0s

Slower than avg

43

Performance

91

Accessibility

85

SEO

Core Web Vitals

LCPneeds work

3.4s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPgood

179ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 463 Supplements stores

#268 in Supplements

Below 58% of stores

94% below average

14 products vs 216 avg

Slower than 71% of Supplements stores

PageSpeed score: 43/100

Category Benchmarks

Compared to 463 stores in Supplements

Products14 / avg 216

94% below average

avg

Collections8 / avg 39

79% below average

avg

Pages22 / avg 36

39% below average

avg

Blog Posts45 / avg 108

58% below average

avg

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

Shopify

Reviews Platform

Yotpo

Payment / Finance

Pipe
PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 58% by catalog size

Content Investment

low

Basic content (22 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalLegacy Theme

Store Timeline & History

Feb 2026

14 products8 collections22 pages45 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Braveface

Braveface is a supplements ecommerce store built on Shopify and operating in NZ. The store currently offers 14 products organized across 8 collections, making it comparable in size for the supplements category.

Theme and Design

Braveface uses the Debut theme from the Shopify Theme Store. This theme choice is used by 6% of supplements stores.

Performance Analysis

Based on Google PageSpeed Insights, Braveface achieves a performance score of 43/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 91/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Braveface uses Yotpo for customer reviews and offers Pipe, PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Supplements category, Braveface ranks #268 out of 463 stores we track. This places them in the top 58% of supplements stores by product catalog size.

Last scanned

Feb 25, 2026

Braveface | Supplements Store Analysis | CommerceRank