Bright Star
bright-star.com.au
Bright Star Fireworks Australia is a trusted supplier of professional fireworks displays, consumer fireworks, and event solutions across Australia. The store offers a range of fireworks packages for events like Cracker Night, including aerial bundles, family bundles, and professional display services with permit assistance and safety resources.
Performance Needs Attention
This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
82
Collections
19
Pages
38
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
38/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 25 points below Sports & Outdoors category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15576 / 16375
Faster than 5% of stores
Sports & Outdoors Ranking
#679 / 716
Top 95% in category
Category Avg Performance
56
-25 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#569 in Sports & Outdoors
Below 53% of stores
92% below average
82 products vs 976 avg
Slower than 95% of Sports & Outdoors stores
PageSpeed score: 31/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
92% below average
avg
88% below average
avg
31% above average
avg
89% below average
avg
Category Intelligence
How Bright Star compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 53% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Bright Star
Bright Star is a sports & outdoors ecommerce store built on Shopify and operating in AU. The store currently offers 82 products organized across 19 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Bright Star uses the Testament theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bright Star achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 81/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bright Star has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Bright Star ranks #569 out of 1076 stores we track. This places them in the top 53% of sports & outdoors stores by product catalog size.
Last scanned
Feb 25, 2026
