Brillare
brillare.co.in
Brillare is a natural beauty and skincare brand offering scientifically formulated products for hair and skin care. Their product range includes shampoos, conditioners, hair oils, face serums, moisturizers, sunscreens, and body care products designed to address specific concerns such as hair fall, dandruff, acne, aging, and pigmentation.
Performance Needs Attention
This store scores 16/100 on PageSpeed, which is below the recommended threshold of 50. High layout shift is affecting user experience. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
120
Collections
158
Pages
53
Blog Posts
76
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 38 points below Beauty & Skincare category average (54)
- Fix CLS: Layout shift issues detected - add image dimensions and avoid dynamic content
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#16197 / 16375
Faster than 1% of stores
Beauty & Skincare Ranking
#845 / 859
Top 98% in category
Category Avg Performance
54
-38 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.9s
Largest Contentful Paint
0.700
Cumulative Layout Shift
185ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#262 in Beauty & Skincare
Top 23% of stores
73% below average
120 products vs 445 avg
Slower than 98% of Beauty & Skincare stores
PageSpeed score: 16/100
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
73% below average
avg
155% above average
avg
61% above average
avg
46% above average
avg
Category Intelligence
How Brillare compares to other beauty & skincare stores
4%
of Beauty & Skincare stores use Stamped
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Stamped
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 23% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Brillare
Brillare is a beauty & skincare ecommerce store built on Shopify and operating in IN. The store currently offers 120 products organized across 158 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Brillare uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Brillare achieves a performance score of 16/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Brillare uses Stamped for customer reviews. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, Brillare ranks #262 out of 1155 stores we track. This places them in the top 23% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
