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Brutalitees

Shopify

brutalitees.co.nz

Brutalitees is a New Zealand-based alternative fashion retailer specializing in punk, gothic, heavy metal, and occult-inspired clothing and accessories for women and men. The store carries established alternative fashion brands including Killstar, Banned Apparel, Alchemy England, Restyle, and Demonia, offering a wide range of apparel from graphic tees and dresses to jackets, corsets, and hoodies.

Fashion & Clothing
Bespoke
US / USD
PayPal +2
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Products

1,133

Collections

113

Pages

10

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content12/15 (Rich)

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Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#554 in Fashion & Clothing

Top 13% of stores

38% above average

1,133 products vs 819 avg

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products1,133 / avg 819

38% above average

avg

Collections113 / avg 93

22% above average

avg

Pages10 / avg 41

76% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Afterpay
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 13% by catalog size

Content Investment

low

Basic content (10 pages)

Tech Stack Maturity

Mature stack

No review platform (23% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

1,133 products113 collections10 pages3 blogs

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About Brutalitees

Brutalitees is a fashion & clothing ecommerce store built on Shopify and operating in US. The store currently offers 1,133 products organized across 113 collections, making it larger than average for the fashion & clothing category.

Theme and Design

Brutalitees uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Brutalitees has not implemented a third-party review platform and offers PayPal, Afterpay, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Brutalitees ranks #554 out of 4419 stores we track. This places them in the top 13% of fashion & clothing stores by product catalog size.

Last scanned

Feb 25, 2026

Brutalitees | Fashion & Clothing Store Analysis | CommerceRank