Prettylavish
prettylavish.co.uk
Pretty Lavish is an affordable fashion retailer specializing in women's clothing including dresses, party outfits, jackets, and knitwear with a focus on timeless silhouettes and current trends. The store offers free UK delivery on orders over £150 and features seasonal collections, bridal inspiration, and gift guides.
Performance Needs Attention
This store scores 44/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,142
Collections
294
Pages
55
Blog Posts
20
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Fashion & Clothing category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#13181 / 16375
Faster than 20% of stores
Fashion & Clothing Ranking
#2396 / 2989
Top 80% in category
Category Avg Performance
57
-13 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
93ms
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
434ms
Time to First Byte
11.2s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#546 in Fashion & Clothing
Top 12% of stores
39% above average
1,142 products vs 819 avg
Slower than 80% of Fashion & Clothing stores
PageSpeed score: 44/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
39% above average
avg
216% above average
avg
34% above average
avg
38% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 12% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Prettylavish
Prettylavish is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 1,142 products organized across 294 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Prettylavish uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Prettylavish achieves a performance score of 44/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 94/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Prettylavish uses TrustPilot for customer reviews and offers PayPal, Afterpay for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Prettylavish ranks #546 out of 4419 stores we track. This places them in the top 12% of fashion & clothing stores by product catalog size.
Last scanned
Feb 20, 2026
