Btrdirect
btrdirect.co.uk
BTR Sports is a UK cycling brand offering specialized clothing and accessories for cyclists and runners, including high-visibility reflective jackets, waterproof gilets, bike bags, phone mounts, helmet covers, and backpack covers designed for safety and performance in various weather conditions.
Products
59
Collections
55
Pages
33
Blog Posts
227
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#636 in Sports & Outdoors
Below 59% of stores
94% below average
59 products vs 976 avg
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
94% below average
avg
64% below average
avg
14% above average
avg
272% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Below average catalog size
Top 59% by catalog size
high
Strong content (227 blogs, 33 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Btrdirect
Btrdirect is a sports & outdoors ecommerce store built on shopify and operating in US. The store currently offers 59 products organized across 55 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Btrdirect uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Btrdirect uses Stamped for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Btrdirect ranks #636 out of 1076 stores we track. This places them in the top 59% of sports & outdoors stores by product catalog size.
Last scanned
Feb 25, 2026
