Btrsports
btrsports.co.uk
BTR Sports is a UK cycling brand offering high-visibility reflective clothing, waterproof jackets, bike bags, phone mounts, helmet covers, and cycling accessories designed for safety and weather protection. The store focuses on specialized gear for cyclists and runners, emphasizing visibility and functionality across various weather conditions.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
59
Collections
55
Pages
33
Blog Posts
227
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Sports & Outdoors category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Sports & Outdoors Ranking
#3 / 716
Top 0% in category
Category Avg Performance
56
-15 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.3s
Largest Contentful Paint
0.200
Cumulative Layout Shift
129ms
Interaction to Next Paint
Additional Metrics
1.0s
First Contentful Paint
473ms
Time to First Byte
7.8s
Speed Index
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#9 in Sports & Outdoors
Top 1% of stores
94% below average
59 products vs 976 avg
Faster than 100% of Sports & Outdoors stores
PageSpeed score: 41/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
94% below average
avg
64% below average
avg
14% above average
avg
272% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (227 blogs, 33 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
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About Btrsports
Btrsports is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 59 products organized across 55 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Btrsports uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Btrsports achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Btrsports uses Stamped for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Btrsports ranks #9 out of 1076 stores we track. This places them in the top 1% of sports & outdoors stores by product catalog size.
Last scanned
Feb 22, 2026
