Dickpearce
dickpearce.com
Dick Pearce Bellyboards is a specialist retailer of handcrafted wooden bellyboards made in Cornwall and Devon. The store offers custom-designed boards, ready-made samples, along with complementary accessories, clothing, and educational workshops for this niche water sport.
Products
68
Collections
81
Pages
36
Blog Posts
57
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#5238 / 16375
Faster than 68% of stores
Sports & Outdoors Ranking
#197 / 716
Top 28% in category
Category Avg Performance
56
+9 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#605 in Sports & Outdoors
Below 56% of stores
93% below average
68 products vs 976 avg
Faster than 72% of Sports & Outdoors stores
PageSpeed score: 65/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
93% below average
avg
47% below average
avg
24% above average
avg
7% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 56% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Dickpearce
Dickpearce is a sports & outdoors ecommerce store built on Shopify and operating in GB. The store currently offers 68 products organized across 81 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Dickpearce uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Dickpearce achieves a performance score of 65/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 94/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dickpearce uses Stamped for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Dickpearce ranks #605 out of 1076 stores we track. This places them in the top 56% of sports & outdoors stores by product catalog size.
Last scanned
Feb 25, 2026
