Bttgearco
bttgearco.com
Beyond the Trailhead Gear Co sells specialized backpacking and camping equipment, featuring proprietary products like Rip-Back Hoodies, SolVale Sun Hoodies with UPF protection, SwitchBack Trail Mitts, and lightweight gear designed for ultralight backpackers and overnight campers using premium technical fabrics.
Products
22
Collections
19
Pages
14
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#8144 / 16375
Faster than 50% of stores
Sports & Outdoors Ranking
#329 / 716
Top 46% in category
Category Avg Performance
56
+3 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
0.9s
Largest Contentful Paint
0.000
Cumulative Layout Shift
73ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#796 in Sports & Outdoors
Below 74% of stores
98% below average
22 products vs 976 avg
Faster than 54% of Sports & Outdoors stores
PageSpeed score: 59/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
98% below average
avg
88% below average
avg
52% below average
avg
93% below average
avg
Theme & Design
Theme Name
15.4.1 | 01/16/2026
Type
Theme Store
Theme Store ID
1434
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 74% by catalog size
low
Basic content (14 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Bttgearco
Bttgearco is a sports & outdoors ecommerce store built on Shopify and operating in US. The store currently offers 22 products organized across 19 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Bttgearco uses the 15.4.1 | 01/16/2026 theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bttgearco achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bttgearco uses judge.me for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Bttgearco ranks #796 out of 1076 stores we track. This places them in the top 74% of sports & outdoors stores by product catalog size.
Last scanned
Feb 25, 2026
