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Bulukjewelry

Shopify

bulukjewelry.com

Buluk Jewelry is a 100% Mexican jewelry brand that creates unique, handcrafted pieces using precious metals (sterling silver .925, 14k and 18k gold) and gemstones. The brand specializes in artisanal jewelry including engagement rings, bridal collections, earrings, necklaces, bracelets, and bespoke custom designs that explore the relationship between human nature and natural transformation.

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Products

57

Collections

26

Pages

14

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

C

68/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#3119 / 16375

Faster than 81% of stores

Jewellery & Watches Ranking

#119 / 758

Top 16% in category

Category Avg Performance

57

+13 above avg

Category Avg LCP

1.8s

70

Performance

100

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#806 in Jewellery & Watches

Below 74% of stores

93% below average

57 products vs 802 avg

Faster than 84% of Jewellery & Watches stores

PageSpeed score: 70/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products57 / avg 802

93% below average

avg

Collections26 / avg 72

64% below average

avg

Pages14 / avg 28

50% below average

avg

Blog Posts5 / avg 46

89% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 74% by catalog size

Content Investment

low

Basic content (14 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

57 products26 collections14 pages5 blogs

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About Bulukjewelry

Bulukjewelry is a jewellery & watches ecommerce store built on Shopify and operating in MX. The store currently offers 57 products organized across 26 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Bulukjewelry uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of jewellery & watches stores.

Performance Analysis

Based on Google PageSpeed Insights, Bulukjewelry achieves a performance score of 70/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bulukjewelry has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Bulukjewelry ranks #806 out of 1082 stores we track. This places them in the top 74% of jewellery & watches stores by product catalog size.

Last scanned

Feb 25, 2026

Bulukjewelry | Jewellery & Watches Store Analysis | CommerceRank