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Burbi

shopify

burbi.co.uk

Burbi is a UK-based jewellery retailer specializing in handmade sterling silver contemporary jewellery with equestrian, nature and botanical themes. The store offers a curated selection of bangles, bracelets, earrings, necklaces, pendants and rings, with collections organized by design theme and price point, plus custom commission services.

Visit Store

Products

149

Collections

22

Pages

9

Blog Posts

4

CommerceRank Score

Overall store health assessment based on 5 key factors

C

59/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewellery & Watches Ranking

#1 / 758

Top 0% in category

Category Avg Performance

57

+0 above avg

Category Avg LCP

1.8s

57

Performance

84

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#6 in Jewellery & Watches

Top 1% of stores

81% below average

149 products vs 802 avg

Faster than 100% of Jewellery & Watches stores

PageSpeed score: 57/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products149 / avg 802

81% below average

avg

Collections22 / avg 72

69% below average

avg

Pages9 / avg 28

68% below average

avg

Blog Posts4 / avg 46

91% below average

avg

Theme & Design

Theme Name

Testament

Type

Theme Store

Theme Store ID

623

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

149 products22 collections9 pages4 blogs

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About Burbi

Burbi is a jewellery & watches ecommerce store built on shopify and operating in US. The store currently offers 149 products organized across 22 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Burbi uses the Testament theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Burbi achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Burbi has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Burbi ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.

Last scanned

Feb 22, 2026

Burbi | Jewellery & Watches Store Analysis | CommerceRank