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Elleblackburn

Shopify

elleblackburn.com

Elle Blackburn is a jewelry retailer specializing in pearl jewelry and gemstone pieces, offering a curated collection of rings, necklaces, earrings, and bracelets. The store features both new designs and recycled/sustainable jewelry options with complimentary shipping on Canadian orders over $200.

Visit Store

Products

150

Collections

11

Pages

6

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

47/100

catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content10/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#576 in Jewellery & Watches

Below 53% of stores

81% below average

150 products vs 802 avg

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products150 / avg 802

81% below average

avg

Collections11 / avg 72

85% below average

avg

Pages6 / avg 28

79% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Theme & Design

Theme Name

Minimal

Type

Theme Store

Theme Store ID

380

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 53% by catalog size

Content Investment

low

Basic content (6 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

150 products11 collections6 pages3 blogs

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About Elleblackburn

Elleblackburn is a jewellery & watches ecommerce store built on Shopify and operating in US. The store currently offers 150 products organized across 11 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Elleblackburn uses the Minimal theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Elleblackburn has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Elleblackburn ranks #576 out of 1082 stores we track. This places them in the top 53% of jewellery & watches stores by product catalog size.

Last scanned

Feb 25, 2026

Elleblackburn | Jewellery & Watches Store Analysis | CommerceRank