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Burleigh

shopify

burleigh.co.uk

Burleigh Pottery is a luxury English tableware and homeware brand that has been handcrafted in England since 1851. The store offers a range of ceramic products including dinner plates, teacups, saucers, bowls, teapots, jugs, and decorative homeware items, all made using traditional tissue transfer decoration techniques.

Homeware
Bespoke
LT / GBP
PayPal
Visit Store

Products

748

Collections

135

Pages

53

Blog Posts

216

CommerceRank Score

Overall store health assessment based on 5 key factors

C

67/100

performance12/25 (Needs work)
catalog20/25 (Established)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#9148 / 16375

Faster than 44% of stores

Homeware Ranking

#278 / 457

Top 61% in category

Category Avg Performance

58

-2 below avg

Category Avg LCP

2.0s

Slower than avg

56

Performance

95

Accessibility

85

SEO

Core Web Vitals

LCPgood

2.2s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

104ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.7s

First Contentful Paint

TTFBgood

511ms

Time to First Byte

SIpoor

7.7s

Speed Index

Store Audit

Actionable insights compared to 673 Homeware stores

#137 in Homeware

Top 20% of stores

17% below average

748 products vs 898 avg

Slower than 61% of Homeware stores

PageSpeed score: 56/100

Category Benchmarks

Compared to 673 stores in Homeware

Products748 / avg 898

17% below average

avg

Collections135 / avg 78

73% above average

avg

Pages53 / avg 20

165% above average

avg

Blog Posts216 / avg 29

645% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 20% by catalog size

Content Investment

high

Strong content (216 blogs, 53 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Established

Store Timeline & History

Feb 2026

748 products135 collections53 pages216 blogs

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About Burleigh

Burleigh is a homeware ecommerce store built on shopify and operating in LT. The store currently offers 748 products organized across 135 collections, making it comparable in size for the homeware category.

Theme and Design

Burleigh uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Burleigh achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Burleigh has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Homeware category, Burleigh ranks #137 out of 673 stores we track. This places them in the top 20% of homeware stores by product catalog size.

Last scanned

Feb 20, 2026

Burleigh | Homeware Store Analysis | CommerceRank