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Impulse latest

bleakboutique.com

Bleak Boutique is a curated homeware and lifestyle retailer specializing in dark bohemian, witchy, and alternative aesthetic décor and accessories. The store offers a diverse range of products including bath and body items, home fragrance, wall art, bedding, throw pillows, lamps, and decorative curiosities targeted at customers with gothic and alternative design preferences.

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Performance Needs Attention

This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

773

Collections

58

Pages

13

Blog Posts

26

CommerceRank Score

Overall store health assessment based on 5 key factors

D

49/100

performance5/25 (Poor)
catalog20/25 (Established)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 24 points below Homeware category average (58)
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#15106 / 16375

Faster than 8% of stores

Homeware Ranking

#420 / 457

Top 92% in category

Category Avg Performance

58

-24 below avg

Category Avg LCP

2.0s

Slower than avg

34

Performance

83

Accessibility

100

SEO

Core Web Vitals

LCPgood

2.1s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

94ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 673 Homeware stores

#134 in Homeware

Top 20% of stores

14% below average

773 products vs 898 avg

Slower than 92% of Homeware stores

PageSpeed score: 34/100

No BNPL options

66% of Homeware stores offer PayPal

Category Benchmarks

Compared to 673 stores in Homeware

Products773 / avg 898

14% below average

avg

Collections58 / avg 78

26% below average

avg

Pages13 / avg 20

35% below average

avg

Blog Posts26 / avg 29

10% below average

avg

Category Intelligence

How Impulse latest compares to other homeware stores

Insights

  • 66% of Homeware stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 20% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Basic stack

No review platform (28% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

773 products58 collections13 pages26 blogs

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About Impulse latest

Impulse latest is a homeware ecommerce store built on and operating in JP. The store currently offers 773 products organized across 58 collections, making it comparable in size for the homeware category.

Theme and Design

Impulse latest uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Impulse latest achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 83/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Impulse latest has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal

Competitive Positioning

Within the Homeware category, Impulse latest ranks #134 out of 673 stores we track. This places them in the top 20% of homeware stores by product catalog size.

Last scanned

Feb 24, 2026

Impulse latest | Homeware Store Analysis | CommerceRank