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Carolineduchastel

Shopify

carolineduchastel.com

Caroline du Chastel is a jewellery brand specializing in handcrafted pieces including rings, earrings, pendants, bracelets, cufflinks, and antique coins. The brand positions itself as a maker of artisanal jewelry with a focus on quality craftsmanship.

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Products

74

Collections

8

Pages

3

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content8/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#1407 / 16374

Faster than 91% of stores

Jewellery & Watches Ranking

#51 / 758

Top 7% in category

Category Avg Performance

57

+19 above avg

Category Avg LCP

1.8s

76

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#755 in Jewellery & Watches

Below 70% of stores

92% below average

74 products vs 901 avg

Faster than 93% of Jewellery & Watches stores

PageSpeed score: 76/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products74 / avg 901

92% below average

avg

Collections8 / avg 72

89% below average

avg

Pages3 / avg 29

90% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 70% by catalog size

Content Investment

low

Basic content (3 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

74 products8 collections3 pages3 blogs

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About Carolineduchastel

Carolineduchastel is a jewellery & watches ecommerce store built on Shopify and operating in BE. The store currently offers 74 products organized across 8 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Carolineduchastel uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of jewellery & watches stores.

Performance Analysis

Based on Google PageSpeed Insights, Carolineduchastel achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Carolineduchastel has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Carolineduchastel ranks #755 out of 1082 stores we track. This places them in the top 70% of jewellery & watches stores by product catalog size.

Last scanned

Feb 25, 2026

Carolineduchastel | Jewellery & Watches Store Analysis | CommerceRank