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cassonhardware

shopify

cassonhardware.com

General
Impulse
GB / GBP
PayPal
Visit Store

Products

866

Collections

220

Pages

21

Blog Posts

32

CommerceRank Score

Overall store health assessment based on 5 key factors

C

45/100

authority11/40 (Developing)
performance12/25 (Poor)
catalog11/15 (Established)
growth8/15 (Stable)
tech Stack3/5 (Partial)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 48762 General stores

#6311 in General

Top 13% of stores

10% below average

866 products vs 957 avg

Category Benchmarks

Compared to 48762 stores in General

Products866 / avg 957

10% below average

avg

Collections220 / avg 67

228% above average

avg

Pages21 / avg 26

19% below average

avg

Blog Posts32 / avg 36

11% below average

avg

Domain Authority

Backlink strength & referring domains

27/ 100

Referring Domains

38

Total Links

38

Top Linking Domains

  • melaniebydesign.com1
  • newworks.dk1
  • dandryer.au1
  • cheznoustoronto.ca1
  • livingluxe.ca1

Data via Crawly Backlink Checker

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 13% by catalog size

Content Investment

low

Basic content (21 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Developing

Modern Theme

Store Timeline & History

Apr 2026

866 products220 collections21 pages32 blogs

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About cassonhardware

cassonhardware is a general ecommerce store built on shopify and operating in GB. The store currently offers 866 products organized across 220 collections, making it comparable in size for the general category.

Theme and Design

cassonhardware uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 3% of general stores.

Tech Stack

Beyond the core Shopify platform, cassonhardware has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the General category, cassonhardware ranks #6311 out of 48762 stores we track. This places them in the top 13% of general stores by product catalog size.

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