Charlotteandthefox
charlotteandthefox.co.uk
Charlotte & The Fox is a UK-based online retailer specializing in hand-drawn botanical art prints and stationery products. The store offers a curated selection of illustrated greetings cards, notepads, planners, and bookmarks featuring nature-inspired designs, with products printed domestically and available for delivery across multiple countries.
Products
39
Collections
5
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Books & Stationery Ranking
#4 / 273
Top 1% in category
Category Avg Performance
60
+28 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
2.9s
Speed Index
Store Audit
Actionable insights compared to 412 Books & Stationery stores
#7 in Books & Stationery
Top 2% of stores
98% below average
39 products vs 2,250 avg
Faster than 99% of Books & Stationery stores
PageSpeed score: 88/100
Category Benchmarks
Compared to 412 stores in Books & Stationery
98% below average
avg
95% below average
avg
85% below average
avg
92% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Charlotteandthefox
Charlotteandthefox is a books & stationery ecommerce store built on shopify and operating in SE. The store currently offers 39 products organized across 5 collections, making it comparable in size for the books & stationery category.
Theme and Design
Charlotteandthefox uses the Craft theme from the Shopify Theme Store. This theme choice is used by 3% of books & stationery stores.
Performance Analysis
Based on Google PageSpeed Insights, Charlotteandthefox achieves a performance score of 88/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Charlotteandthefox has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Books & Stationery category, Charlotteandthefox ranks #7 out of 412 stores we track. This places them in the top 2% of books & stationery stores by product catalog size.
Last scanned
Feb 22, 2026
