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Charmingrewards

shopify

charmingrewards.co.uk

Charming Rewards is a UK-based jewelry retailer specializing in charms, pendants, cufflinks, and necklaces designed for athletes and achievement enthusiasts. The store offers silver, gold, and glass charm collections with designs celebrating running achievements, triathlon milestones, cycling, swimming, and walking, with many pieces compatible with Pandora-style bracelets.

Visit Store

Products

99

Collections

27

Pages

10

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

54/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewellery & Watches Ranking

#1 / 758

Top 0% in category

Category Avg Performance

57

-6 below avg

Category Avg LCP

1.8s

51

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

5.4s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#6 in Jewellery & Watches

Top 1% of stores

88% below average

99 products vs 802 avg

Faster than 100% of Jewellery & Watches stores

PageSpeed score: 51/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products99 / avg 802

88% below average

avg

Collections27 / avg 72

63% below average

avg

Pages10 / avg 28

64% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Theme & Design

Theme Name

Pipeline

Type

Theme Store

Theme Store ID

739

Tech Stack

Platform

shopify

Payment / Finance

Pipe
PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (10 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

99 products27 collections10 pages3 blogs

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About Charmingrewards

Charmingrewards is a jewellery & watches ecommerce store built on shopify and operating in AR. The store currently offers 99 products organized across 27 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Charmingrewards uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Charmingrewards achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Charmingrewards has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Charmingrewards ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.

Last scanned

Feb 22, 2026

Charmingrewards | Jewellery & Watches Store Analysis | CommerceRank