Charmskingdom
charmskingdom.co.uk
Charms Kingdom UK specializes in genuine 925 sterling silver charm bracelets and decorative charms, offering a wide range of styles including personalized, memorial, animal, and occasion-specific designs. The store provides high-quality jewelry pieces suitable for gifting and personal collection, with free UK delivery and multi-buy discount options.
Products
292
Collections
22
Pages
16
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Accessibility score is 69/100 - improve for better UX and legal compliance
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewellery & Watches Ranking
#1 / 758
Top 0% in category
Category Avg Performance
57
+9 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.5s
Speed Index
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#6 in Jewellery & Watches
Top 1% of stores
64% below average
292 products vs 802 avg
Faster than 100% of Jewellery & Watches stores
PageSpeed score: 66/100
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
64% below average
avg
69% below average
avg
43% below average
avg
93% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Charmskingdom
Charmskingdom is a jewellery & watches ecommerce store built on shopify and operating in GB. The store currently offers 292 products organized across 22 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Charmskingdom uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Charmskingdom achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 69/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Charmskingdom uses judge.me for customer reviews and offers PayPal, Clearpay for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Charmskingdom ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.
Last scanned
Feb 22, 2026
