Chescadirect
chescadirect.co.uk
Chesca is a plus size women's fashion retailer specializing in clothing for special occasions, including evening dresses, wedding guest dresses, tops, blouses, and jackets. The brand focuses on elegant, transitional styles designed for plus-size women seeking occasion wear.
Performance Needs Attention
This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
491
Collections
187
Pages
28
Blog Posts
73
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 18 points below Fashion & Clothing category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#14206 / 16375
Faster than 13% of stores
Fashion & Clothing Ranking
#2585 / 2989
Top 86% in category
Category Avg Performance
57
-18 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
356ms
Interaction to Next Paint
Additional Metrics
1.7s
First Contentful Paint
547ms
Time to First Byte
6.7s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#1042 in Fashion & Clothing
Top 24% of stores
40% below average
491 products vs 819 avg
Slower than 86% of Fashion & Clothing stores
PageSpeed score: 39/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
40% below average
avg
101% above average
avg
32% below average
avg
128% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 24% by catalog size
high
Strong content (73 blogs, 28 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Chescadirect
Chescadirect is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 491 products organized across 187 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Chescadirect uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Chescadirect achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 91/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Chescadirect uses TrustPilot for customer reviews and offers Settle, PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Chescadirect ranks #1042 out of 4419 stores we track. This places them in the top 24% of fashion & clothing stores by product catalog size.
Last scanned
Feb 20, 2026
