City Larder
city-larder.com
City Larder is a Melbourne-based charcuterie producer offering handcrafted, restaurant-quality terrines, pates, rillettes, and pickles for home consumption. The store also stocks complementary food products from curated artisan brands and offers wholesale options for foodservice businesses.
Performance Needs Attention
This store scores 46/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
94
Collections
27
Pages
9
Blog Posts
59
CommerceRank Score
Overall store health assessment based on 5 key factors
39/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 10 points below Food & Drink category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#12855 / 16375
Faster than 21% of stores
Food & Drink Ranking
#1052 / 1334
Top 79% in category
Category Avg Performance
56
-10 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.9s
Largest Contentful Paint
0.040
Cumulative Layout Shift
104ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#452 in Food & Drink
Top 25% of stores
60% below average
94 products vs 235 avg
Slower than 79% of Food & Drink stores
PageSpeed score: 46/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
60% below average
avg
21% below average
avg
50% below average
avg
28% above average
avg
Category Intelligence
How City Larder compares to other food & drink stores
0%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 25% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About City Larder
City Larder is a food & drink ecommerce store built on Shopify and operating in AU. The store currently offers 94 products organized across 27 collections, making it comparable in size for the food & drink category.
Theme and Design
City Larder uses the Palo Alto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, City Larder achieves a performance score of 46/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, City Larder has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, City Larder ranks #452 out of 1794 stores we track. This places them in the top 25% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
