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clayfire

shopify

clayfire.com.au

General
Bespoke
AU / AUD
Afterpay
Visit Store

Products

571

Collections

101

Pages

13

Blog Posts

1

CommerceRank Score

Overall store health assessment based on 5 key factors

D

43/100

authority6/40 (Low)
performance16/25 (Needs work)
catalog10/15 (Established)
growth8/15 (Stable)
tech Stack3/5 (Partial)

Top Recommendations

  • Improve PageSpeed to 70+ for better conversions
  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 48762 General stores

#8585 in General

Top 18% of stores

40% below average

571 products vs 957 avg

Category Benchmarks

Compared to 48762 stores in General

Products571 / avg 957

40% below average

avg

Collections101 / avg 67

51% above average

avg

Pages13 / avg 26

50% below average

avg

Blog Posts1 / avg 36

97% below average

avg

Domain Authority

Backlink strength & referring domains

15/ 100

Referring Domains

7

Total Links

7

Top Linking Domains

  • aussieweb.com.au1
  • belindanailon.com.au1
  • jennyscholesartist.com.au1
  • wombatclassifieds.com.au1
  • benjamintankard.com1

Data via Crawly Backlink Checker

Category Intelligence

How clayfire compares to other general stores

Finance Adoption

4%

of General stores use Afterpay

Insights

  • 71% of General stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

Afterpay

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 18% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Apr 2026

571 products101 collections13 pages1 blogs

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About clayfire

clayfire is a general ecommerce store built on shopify and operating in AU. The store currently offers 571 products organized across 101 collections, making it comparable in size for the general category.

Theme and Design

clayfire uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, clayfire has not implemented a third-party review platform and offers Afterpay for payment flexibility. Compared to other general stores, 71% of general stores offer paypal

Competitive Positioning

Within the General category, clayfire ranks #8585 out of 48762 stores we track. This places them in the top 18% of general stores by product catalog size.

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