Combatcellar
combatcellar.com
Combat Cellar is a UK-based retailer of government surplus and military clothing, tactical gear, and airsoft equipment. They offer combat clothing, boots, webbing, load-carrying systems, cadet kit, and airsoft guns and accessories for military enthusiasts, outdoor adventurers, and tactical sports participants.
Products
230
+2Collections
42
Pages
3
Blog Posts
54
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Sports & Outdoors Ranking
#3 / 716
Top 0% in category
Category Avg Performance
56
+5 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#9 in Sports & Outdoors
Top 1% of stores
76% below average
230 products vs 976 avg
Faster than 100% of Sports & Outdoors stores
PageSpeed score: 61/100
+2 products
Over the past month
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
76% below average
avg
73% below average
avg
90% below average
avg
11% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Combatcellar
Combatcellar is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 230 products organized across 42 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Combatcellar uses the Refresh theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Combatcellar achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Combatcellar has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Combatcellar ranks #9 out of 1076 stores we track. This places them in the top 1% of sports & outdoors stores by product catalog size. Over the past month, the store has grown its catalog by 2 products.
Last scanned
Feb 23, 2026
