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Refresh Theme Store Examples & Performance Data

Analyzing 726 live Shopify stores using Refresh

Average PageSpeed score: 65/100. Explore real store examples, performance benchmarks, and design inspiration across general and food & drink stores.

Total Stores

726

Avg Products

506

65

PageSpeed

180 tested

Good: 5Needs Work: 151Poor: 24

Theme Details

Refresh is a modern free theme from Shopify, designed for health, beauty, and wellness brands. It features soft aesthetics and calming design elements.

Developer

Shopify
Official

Released

January 2023

Price

Free

Platform

OS 2.0
Supported

Key Features

Health and wellness focused
Soft, calming aesthetics
Product bundles support
Subscription-friendly
Clean product pages

Best For

Health brands
Beauty products
Wellness stores
Subscription boxes

Design Style

Soft & Calming

Refresh features a calming, wellness-inspired aesthetic with soft colors, rounded elements, and gentle animations. The design evokes tranquility and self-care, making it perfect for health, beauty, and wellness brands. Product presentation is clean but warm, with ample white space balanced by organic shapes. The overall effect is inviting and trustworthy.

Performance Tips

As a Shopify-developed free theme, Refresh is well-optimized out of the box. Performance scores typically range 60-80, similar to Dawn. Maintain this by keeping apps minimal, optimizing images, and using native sections. The theme's simplicity is a performance advantage.

Should You Choose Refresh?

Decision guide based on store type and requirements

Choose Refresh if:

  • You're in health, wellness, beauty, or self-care
  • Your brand values are calm, natural, or nurturing
  • You want Shopify's free theme with modern 2.0 features
  • Subscription or recurring products are part of your model
  • You prefer soft, approachable aesthetics

Consider alternatives if:

  • Your brand is bold, edgy, or high-energy
  • You're in fashion, electronics, or industrial products
  • You need features beyond Shopify's free theme offerings
  • You want a highly unique, custom look

Top-Performing Refresh Stores

Real stores achieving excellent PageSpeed scores with this theme

Refresh vs Alternatives

Compare with similar themes

MetricRefreshSenseDawnCraft
Active Stores7264567,330908
Avg Performance65/10068/10063/10068/100
Avg Catalog Size506796746350

Catalog Size Performance

How Refresh performs by store size

Small (1-100)
485 stores65/100
Medium (101-500)
Best
144 stores68/100
Large (500+)
97 stores58/100

Refresh performs best with medium (101-500) catalogs

Common Tech Stack

Popular integrations with Refresh

Review Platforms
judge.me (19%)
TrustPilot (4%)
Yotpo (4%)
Buy Now, Pay Later
PayPal (67%)
Klarna (11%)
Zip (Quadpay) (9%)

Migration Trends

Stores switching to/from Refresh

Net Change
0

Switched to Refresh: +1

From: Bespoke

Switched from Refresh: -1

To: Bespoke

Store Growth

Product growth for Refresh stores

Growing: 0 (0%)Stable: 619 (100%)Declining: 0 (0%)

Based on 619 stores with historical data

Stores using Refresh

Sorted by product count

#StoreProductsLink
157,523
233,986
327,495
418,543
514,822
612,014
711,466
88,084
97,945
106,894
116,004
125,595
134,811
144,338
153,862
163,429
173,169
183,154
193,108
202,668
212,471
222,303
232,241
242,165
252,094
261,871
271,813
281,802
291,749
301,737
311,592
321,570
331,556
341,541
351,538
361,474
371,466
381,451
391,435
401,416
411,355
421,308
431,278
441,267
451,255
461,244
471,239
481,200
491,177
501,160

Showing 150 of 726 stores

...

Common Questions About Refresh Theme

How many stores use Refresh theme?

Currently, 726 Shopify stores are using the Refresh theme. Refresh's popularity is strongest among general and food & drink stores, where it has proven effective for product presentation and conversion. The theme's adoption rate indicates strong merchant satisfaction and ongoing developer support, meaning you can expect continued updates and a wealth of customization resources from the Shopify community.

What is the average performance for Refresh?

Based on 180 tested stores, the average PageSpeed performance score for Refresh is 65/100. This moderate score indicates performance varies based on implementation. Our data shows well-optimized Refresh stores can achieve scores of 70+, while those with unoptimized images or excessive apps may drop below 40. Focus on image compression, limit apps to essentials, and consider lazy loading for off-screen content.

Which categories use Refresh most?

The top categories using Refresh are: General, Food & Drink, Fashion & Clothing, Beauty & Skincare, and Health & Wellness. With 64% of Refresh stores in general, the theme is particularly well-suited for this vertical's product presentation needs. Browse our general stores to see how successful merchants in that category implement Refresh.

Is Refresh good for large catalogs?

Yes, Refresh handles large catalogs well. The average store has 506 products, with 8% of stores managing 1,000+ SKUs. For large catalogs, ensure you're using the theme's built-in filtering, consider lazy loading for collection pages, and test navigation performance with your full product set before launching.

Where can I see real Refresh examples?

Above this FAQ, you'll find 726 live Shopify stores currently using Refresh. Each listing shows performance scores, product counts, category, and tech stack. Click any store for detailed analytics including Core Web Vitals breakdowns, category rankings, and what review platforms and payment providers they use. For direct comparison, use our comparison tool to evaluate Refresh stores side-by-side, or check our theme detector to analyze any Shopify store's setup.

How does Refresh compare to other themes?

Refresh's main alternatives include Sense, Dawn, Craft. See the comparison table above for a direct breakdown of store counts, average performance scores, and typical catalog sizes. The right choice depends on your specific needs - Refresh offers flexibility, while alternatives may better suit different use cases like your brand is bold, edgy, or high-energy.

About the Refresh Theme

The Refresh theme is a widely-used Shopify theme, ranking #13 in popularity. It is particularly popular among general and food & drink stores.

Performance

Based on our analysis of 180 stores using Refresh, the average PageSpeed performance score is 65/100. This moderate score suggests the theme provides a reasonable foundation, though individual store optimization will affect results.

Best For

Refresh is well-suited for general, food & drink and fashion & clothing stores. The average store using this theme has 506 products, making it suitable for larger catalogs.

Comparing Themes

When choosing a Shopify theme, consider factors like performance scores, design flexibility, and how well it serves your specific category. Use our store comparison tool to see how stores using Refresh compare to others, or browse the theme directory to see what's gaining popularity.

Explore More Themes

Browse other popular Shopify themes: Dawn, Debut, Impulse, Minimal, Supply, or view the full theme directory.

Refresh Theme Examples & Performance (726 Stores) | CommerceRank